What is BioLink.page? Features, free plan and how to start

May 6, 2026 • Guides • 5,834 views • 5 minutes to read

A phone showing a BioLink.page link-in-bio page with buttons and a QR code

See how BioLink.page combines bio pages, short links, QR codes, and analytics. Learn what the free plan includes and where to compare limits.

A link-in-bio page gives you one address for the links you want people to find. Even when a social platform allows several profile links, a separate page lets you organize them, update the destination you share across channels, and see which links get clicks. BioLink.page is a small page that holds everything you want to share, plus the short links, QR codes and analytics that show what worked.

What BioLink.page is

BioLink.page is a link management platform. One account holds link-in-bio pages, branded short links, QR codes, email signatures, AI and HTML websites, analytics and 126 free online tools. It is an independent product, not affiliated with any other link-in-bio or URL shortener service, built for US users and available worldwide. The free plan has no ads on your page and does not ask for a card.

The point is not any single feature. It is that the page a visitor lands on, the short links you share, the QR codes you print and the numbers that show what happened all live in one dashboard.

Why people need a link-in-bio page

Profiles handle links differently. Instagram lets you add several links to your profile, but visitors see the first one in full. TikTok shows a website link only for accounts with at least 1,000 followers or a Verified Business Account, according to TikTok's help page. Some platforms allow links in posts and descriptions, while Instagram captions do not make links clickable. A link-in-bio page gives you one menu, laid out for a phone screen, that you can change without editing every profile.

The four pieces

Link-in-bio pages

A page is built from blocks, with no code. On the free plan the blocks include link buttons, paragraphs, images, business hours and embedded YouTube, Spotify, TikTok, Twitch, Vimeo and SoundCloud media, up to 15 blocks on a page. Starter adds headings, an avatar, social icons, sign-up and contact forms, a PayPal button, a vCard, image grids, reviews and a PDF block, 56 block types in all. Pro adds the appointment calendar, an FAQ block, custom HTML, countdowns and more, 73 block types in all. Every page has 17 themes to pick from, SEO settings, and a custom slug at biolink.page/yourname or biolink.love/yourname.

Short links

A short link is one branded address that redirects to one destination, for example biolink.page/summer. You choose the slug on every plan, and you can change where it points after it has been shared or printed. Settings include app linking, which can open supported apps such as YouTube, Spotify, Amazon and TikTok on a phone, UTM parameters, and on paid plans targeting by country, device and language, scheduling and click limits. The free plan includes 100 short links.

QR codes

The generator makes 17 types of code, from a plain URL to Wi-Fi, vCard, SMS and payment codes, styled with your colors, logo and a frame, and downloads them as PNG or SVG. A code made from a short link keeps working when the destination changes, and visits through it show up in the statistics. A code that holds a fixed address, Wi-Fi details or a contact card directly cannot be changed after printing. The free plan includes 10 QR codes.

Analytics

Every page and short link counts its clicks and shows referrers, countries, cities, devices, browsers and UTM values when that information is available. Visitor IP addresses are not saved in the statistics, and a first-party cookie that expires after a day keeps repeat visits from being counted as new visitors. Statistics are kept for one month on Free, three months on Starter and six months on Pro, and every plan can export them as a PDF.

Who it is for

  • Creators and influencers who promote a different thing in every video and want the top button to match.
  • Small businesses that need bookings, directions, hours and reviews in front of a customer who found them on Instagram.
  • Sellers on Etsy, Shopify, Amazon and TikTok Shop who want one page for every listing they mention.
  • Personal brands, coaches and consultants who want one address on a business card, a signature and every profile.
  • Marketing teams and agencies that need branded links, projects per client and an API on the Pro plan.

Setting up your page

  1. Create a free account. It takes about a minute.
  2. Create a page and choose the slug. The slug generator cleans up a business name with spaces or punctuation.
  3. Add three or four link buttons with verbs for labels, such as "Shop the drop" or "Book a call", then embed your latest video.
  4. Pick a theme and set the colors to match your profile.
  5. Fill in the SEO settings and check the result with the meta tags checker, then paste the address into every profile.

From then on you edit the page, not the profiles. If a button leads to your own website, tag it with the UTM link generator so Google Analytics shows the visit under the right source.

Plans and prices

What you getFreeStarterPro
Price$0$1 a month or $10 a year$2 a month or $20 a year
Link-in-bio pages52550
Short links1005001,000
QR codes1050100
Custom domains015
Block types125673
Statistics history1 month3 months6 months
Removable brandingNoYesYes

Prices and limits were checked on September 28, 2026. Starter and Pro come with a 7-day free trial, and the plans page always has the current version.

Frequently asked questions

Is BioLink.page free?

Yes. The free plan includes five pages, 100 short links, 10 QR codes and analytics, with no ads. Paid plans add custom domains, more block types, removable branding and longer statistics.

Do I need a website?

No. Many creators and small businesses run on a link-in-bio page alone. If you want a simple site later, the same account can host an AI-generated or uploaded HTML site on the paid plans.

Is it only for Instagram?

No. The same page works on TikTok, YouTube, X, Threads, Pinterest, LinkedIn, Facebook and in an email signature. The guide to TikTok link in bio requirements covers the TikTok specifics.

Can I use my own domain?

On Starter you can connect one domain or subdomain, and on Pro five, so the page lives at links.yourbrand.com.

How is it different from Linktree?

One account covers the page, short links, QR codes and analytics, the free plan carries no ads, and paid plans can use your own domain, which Linktree's help center says it does not offer. The comparison in Linktree alternatives for US creators goes through features and costs side by side.

Final checks

  • The address in each profile opens your page in one tap on a phone.
  • The top button matches your latest post.
  • Every button has a verb for a label.
  • Anything printed uses a short link or a QR code made from one.
  • You have opened the statistics once and know which buttons get tapped.
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